Website building Platforms

There are two basic types of website-building platforms or software applications – one type is called source-code editors and the other is called “what-you-see-is-what-you-get” or WYSIWYG.  Both have certain advantages and disadvantages to consider.  What complicates the issue is that there are so many of these available on the market that selecting the best one can oftentimes be challenging if not totally frustrating.  However, the following information will be helpful so you can make a well-informed decision.


Search online and make a list – start by searching the internet for the best website-building platforms or software applications and compile a list of 6 to 10 to compare.  Once you have your list completed, start researching each one thoroughly to see which ones offer the best value and quality for the money.  You should also read several online consumer reviews in order to hear what past customers have said about each one.

Consider your capabilities and your needs – you’ll need to decide between the source-code editor and WYSUWYG platforms in order to select the one that best facilitates your needs as well as one that suits your capabilities and computer skill level.  Most of them have instructions and tutoring included that are fairly simple to understand.  Another thing to look for is a drag-and-drop feature that enables you to insert certain website elements such as forms or text boxes.

Look for platforms and applications that have pre-designed templates – these will give you a base that you can build and design your website around.  You will have site layout options that you can easily work with if you wanted to get started immediately on your website.

Think about additional features you may want – there are other features that you might want to consider.  For instance, some website-building software applications will enable you access the webpage’s code portion so that you can edit CSS, HTML, and other important web languages that play a key role when you want to tweak a portion of the website.  There may also be a tool for previewing your browser and utilities editing your images and photos.

Make sure the application or platform you consider has any user help tools – online community forums for users, e-mail support, and helpful how-to guides are three other useful features to consider.  Be sure to read the product descriptions thoroughly and see if the web design software you are considering includes these as not all of them do.  These are important if you think you could use additional help and support occasionally.

Last but certainly not least, compare pricing – although some individuals check their budgets to see what they can afford, don’t let price be the primary determining factor in your search for the right product.  Granted, having the financial means to afford a good website-building platform or software application is important.  However, going cheap is not a good idea.  But then again, you don’t need to spend a fortune to get a good quality website design package.

In addition to the above information, you should read online reviews regarding the manufacturers of the products that you are interested in and what comments others have made regarding their customer support and technical support departments.  You want to be able to reach these individuals whenever you need clarification or have a problem.  No matter how good the product is, it won’t matter if you can’t get any help when needed.

Keep in mind that there is a lot of website-building platforms and software application manufacturers introducing the product to the market all the time.  Remember, the quality of the company that makes the product is as important as the product itself.

Cloud1 Web Design Fresno And Seo Marketing

Web Design Fresno With the recent economic downturn of 2008-09, many small businesses have found it increasingly more difficult to survive because of how intense the competition is. Ironically, they comprise over 65% of all the companies in the US today as well as being the largest employment sector in this country as well. Ever-increasing numbers of consumers are using the internet every day to find the products or services they are looking for. Taking this into consideration, small business owners can ill afford to fall behind their competitors. So if you are one of those smaller local businesses that haven’t launched a website on the internet or need to upgrade your current one, you may get left out in the dark. Your best solution may be to hire the services a high-quality website design Fresno Company to develop a professional-looking website for your business. So call in Cloud1Marketing service and we’ll be pleased to assist you with your custom needs. You are probably thinking that you cannot afford to do this but the reality is that you cannot afford not to. If you still can’t decide or are reluctant to take action, here are some reasons why your small business needs a good website design Fresno online presence: 24/7/365 cost-effective, interactive advertising – in order to have a professional website, it must be optimized so that the search engines can find it. Non-paid or organic searches are the most cost-effective advertising tools on the internet and enable you to accommodate your clients or customers around the clock and worldwide. Additional marketing opportunities – whenever you have a hot promotion, you can spend a lot of money on ads, direct mailers, and flyers. However, the average return on investment on these more traditional forms of marketing cannot measure up to the return you will experience when advertising that promo over the internet. Better brand building – building a company brand is one of the primary challenges that a small business faces in a highly competitive marketplace. Just telling consumers that your product or service is the best in the industry is old school traditional marketing that doesn’t work anymore. Consumers need to experience it to believe it, not just see it. When you have a website, you have an online presence which is an extension of your particular brand. Build relationships and promote client or customer loyalty – traditional marketing venues are still somewhat effective. However, they do not enable interaction with your clients or customers. Being able to interact with them helps you to build long-term relationships and promote client/customer loyalty. Expanded target market reach – why relegate the extent of your business reach to the local market when you could expand into the regional, national, or global marketplace. When you reach a larger target audience, you have more opportunities to increase your sales and profits. Make a good first impression – consumers make over a dozen value judgments about a company and its products or services based on that first impression they receive when seeing your website. We can create the right website design, because at our web design Fresno service we create an eye-catching, professional looking eCommerce site that grabs people’s attention. Measurability and tracking capabilities – with the right software application, you can measure how effective your latest online marketing efforts have been while tracking their progress at the same time. This will help you make better business decisions and improve your online presence. On a closing note, having an aesthetically pleasing, professional website tells your clients or customers that you operate a reputable company that cares enough about its image to invest in their business. Your search ends with us. At Cloud1Marketing service, we are here to assist you with your web design Fresno CA and development needs. Please call us for a free quote on your project and talk to one of our professional business representatives for more assistance.